Driving Business Success with Dual-Track Transformation

When:  Aug 18, 2020 from 12:00 to 12:30 (ET)
Associated with  Quickbase Discussions

Date: Tuesday, August 18, 2020

Time: Noon ET US  •  11:00 AM CT US  •  10:00 AM MT US  •  9:00 AM PT US • 4:00 PM GMT

Duration: 30 minutes 
Featuring Javier Polit, Chief Information Officer of Mondelēz International, Ed Jennings, CEO of Quick Base, and Alex Clemente, Managing Director of Harvard Business Review Analytic Services

Registration

Executive Summary 

Digital transformation has been a buzzword in the C-suite for the past decade. The drive to leverage digital capabilities comes as operational agility is seen as the answer for innovating new business models and serving rapidly shifting customer demands. The COVID-19 pandemic has only intensified the need for organizations to move quickly.

Yet for all the effort surrounding digital transformation strategies, few business leaders are celebrating success. Only 22% of the 445 global executives participating in a Harvard Business Review Analytic Services survey rate their current digital transformation strategies as “very effective.” 

However, good news may be emerging from today’s disappointing situation. This survey shows that executives have a clear idea about how to increase transformation effectiveness. The vast majority of respondents (92%) say success requires an approach that combines innovation at both the enterprise and critical business-process levels. This dual-track effort lets organizations expand their current enterprise-wide transformation efforts by addressing gaps in culture and technology.

This survey also found that 80% of business leaders “strongly agree” that the dual-track approach is essential, yet 69% have not implemented a dual-track strategy.

On August 18, 2020, join Harvard Business Review Analytic Services and two digital transformation leaders—Javier Polit, CIO of Mondelēz International, and Ed Jennings, CEO of Quick Base—to explore how a dual-track approach to digital transformation can drive business success. The discussion will highlight findings from this HBR-AS survey and will focus on why the dual-track approach is so powerful.

Join HBR-AS to understand why digital transformation often flounders and how to leverage the dual-track approach to increase transformation and business success. We look forward to having you join us.

Register Here!

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